President’s Message February 2014
I President’s Message
February 4, 2014
Dear Fellow CPRS Hamilton Members:
Do you enjoy challenging yourself and learning? This month, we’ve got excellent professional development programming.
If you haven’t already registered for our Katie Delahaye Paine luncheon and afternoon workshop on February 19th, it’s not too late. Katie is a best-selling author and is internationally recognized for her work on communications measurement. Her luncheon address, “Measurement in the Age of Context”, will look at emerging mobile technologies like wearable computing devices and cover the opportunities and privacy and ethical quagmires they will pose. A hands-on, ‘Measurement Master Class Workshop’ will follow on, “How to Create a Best in Class Measurement Program”.
Participants will be introduced to a framework for developing a standards-compliant best-in-class measurement program as well as, hands-on experience in putting the framework into practice.
Register Now!Last summer, Katie hosted The Durham Conclave, which was the first ever international social media measurement standards meeting. Representatives from more than a dozen associations representing more than 40,000 individual members were joined by researchers, advertisers and communications agencies to develop standards for measuring social media – which, unlike advertising, is a two-way conversation. This work is evolving and further investigation will take place during The Big Ask Conference in London, England on November 17th when PR and media intelligence professionals will be asked what they want to see as part of the new global standards.
We’ve included some additional professional development opportunities in this newsletter from the new Hamilton Media Guild and, HRPA Hamilton – so you can pick and choose programming to enhance your skills.
We won’t be offering our usual Pint-sized Social Media Chat this month because we want you to come out on February 19th and spend the entire afternoon with us!
Ginny Jones APR, FCPRS
905 648 2049
VIII Other PD Around Town – here is what’s happening out there
A) Re-inventing Human Resources in a Social Workplace – February 8th
The Hamilton Chapter of the Human Resources Professionals Association
serves 900 members throughout Greater Hamilton with training on the latest human resources issues facing the HR profession. February programming, which runs from 7:30 a.m. to 12 noon at Marquis Gardens in Ancaster, includes a half-day interactive workshop on how technology and social media have changed the way people communicate with friends, family, clients and co-workers and what it means to leadership and employee engagement. Presenter Pamela Ross, Chief Experience Officer at Pam Ross Consulting, will examine how leadership and organizational culture must change for the 21st century, and the core principles and competencies of a workplace that engages the next generation. The fee is $40 for non-members.
B) Doing Media Differently – February 12th
Hamilton Media Guild (HMG)
is a local platform that aims to connect both emerging young professionals and media industry experts to explore and develop leadership potential in their field. HMG is providing networking and professional development on Wednesday, February 12 from 6 to 9 p.m. at the Lincoln Alexander Centre on the topic of, “Doing Media Differently”. Moderated by the Hamilton Spectator’s Jim Polling, this panel event will explore how community-based journalism is changing the media landscape. Panelists include independent journalists Mathew Ingram, GigaOm. com, formerly of the Globe & Mail; Ryan McGreal, Raise the Hammer; May-Marie Duwai-Sowa, Illuminessence e-magazine; Jamie (Gunner) Smith, In Your Neighbourhood and; Martinus Geleynse, MGi Media – Urbanicity.
IX Humbug 2013 – What a party!
Hats off to Events Chair Bob Deans and Student Reps Marcy McMillan and Nadine Nock for making this year’s Humbug an extra special affair. Held at the new AGH Design Annex on James St. North, the party provided the perfect kick-off to the Holiday season.
Partygoers (left to right): Christina Jean Pierre, Alex Sévigny APR, Gordon Neufeld APR, Grace Diffey APR FCPRS, Tulika Marathe and Bob Deans APR, enjoying the company.
X It’s in you to Give – Best wishes for former CPRS Hamilton Board member Sharon Little APR
Many of you know Sharon Little APR of Halton Region, who recently stepped down as Vice-President on the CPRS Hamilton board. Previously, Sharon also served on the Board as Treasurer. Sharon is an incredibly talented communications practitioner, a dedicated champion for CPRS, and an overall generous and caring person. Right now, Sharon is fighting a battle for her health –she has been diagnosed with acute myeloid leukemia. She is getting the best care and undergoing treatment, and she will be dedicating the next several months to conquering this disease and getting well.
In her own words, “Whatever doesn’t kill me…had better start running.”
The CPRS Hamilton Board wishes Sharon all the strength and support in the world as she goes through the next few months, and a speedy return to health.
Sharon thanks those wishing to send flowers or visit, but these kind gestures are limited due to hospital regulations; instead, she asks that those who can to please consider donating blood and/or registering for the bone marrow registry. You can learn more by going to: http://www.blood.ca/.
XI NEW CPRS Hamilton LinkedIn Group
To start off 2014, CPRS Hamilton has created a new LinkedIn Group for its members to connect professionally online. Now you can engage with fellow members in our closed group on all sorts of PR topics, news and discussions in addition to sharing resources such as: job postings, career trends, studies, local events and more.
This group is closed to CPRS Hamilton members who can join via LinkedIn here.
If you are on LinkedIn join us!
XII Upcoming Student Event – Tuesday March 4th 2014
The next semi-annual student event will be taking place on Tuesday March 4th. If you are a current public relations and communications student save the day and stay tuned for more details!
XII In the News
Got some news to share? Or have you heard about a recent honour bestowed on one of your CPRS peers? Don’t be shy!! Contact us at firstname.lastname@example.org.
Connect with us
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- The Value of Mentorship
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- Today’s media zeitgeist calls for new analytics and metrics